Emperor Group ("The Group") is delighted to announce the promotion of Mr Alex Yeung as the Vice Chairman of the Group. Mr Yeung is simultaneously appointed as the Vice Chairman to the Emperor International Holdings Limited (Stock Code: 163.HK), effective from 2^nd May, 2022.

Mr Yeung had joined the Emperor Group in 2009 in the capacity of Corporate Executive of the Group, where he had been involved in the business operations across various business units. He had subsequently become the Executive Director of Emperor Group in May 2018 to take an active role in management. For more than 10 years, Mr Yeung acted as the Group's gatekeeper as he scrutinised its business opportunities and strategies. Under his leadership, creative ideas and fresh insights, the Group and its team was able to create many ground-breaking projects, especially in property, hospitality, movie investment and cinema development. Combining his professional knowledge of the property industry with his many years of experience in youth work, Mr Yeung injects fresh concepts and new dynamics into the design concept development and promotion strategies of the Group's many projects. He is also committed to recruiting young talents who share his passion for the creative and entertainment industries, and his vision of building up a comprehensive industry chain across the entertainment and cultural sectors. From strategic development to consumer behaviour and user experience, Mr Yeung has demonstrated his attention to detail and quality, and his ability to create a youthful, energetic image for the Group.

As the Group's business grows increasingly diversified in a market where changes are constant, Mr Yeung will, in his new capacity, steer the Group in its long-term strategic development with an open mind when he makes executive decisions that will shape the Group's future. 'My appointment comes at a meaningful time when the Emperor Group is celebrating its 80^th anniversary. Looking back at the milestones in the past 80 years, the last two generations of my family had always evolved with time when holding onto their core values. This laid a solid foundation for the Group, and motivated them to achieved breakthroughs time and again with tireless hard work. As I take the helm of the Group as its third-generation leader, I will continue to add value to our Group by creating synergy across the business units in our ecosystem, and by identifying every opportunity for sustainable development.' said Mr Yeung.

In addition to managing the Group's business, Mr Yeung is also committed to the cause of corporate social responsibilities. He is actively involved in the sustainable development of the Group, providing sponsorship and solid support to youth and children's development, elderly services, education and culture, as well as environmental protection. Mr Yeung is particularly passionate about youth development – apart from being one of the board member of Emperor Foundation, he has also taken up various public services in Hong Kong and the Mainland. Such include being a member of the 13th Political Consultative Conference of Beijing City, and the Executive Vice Chairman of Hong Kong United Youth Association. Mr Yeung understands the invaluable role young people play in fueling the economy, and how they rejuvenate the society with new idea. That is why he is committed to promoting the upward social mobility of young people through promoting an innovative corporate culture, and his deep involvement in various youth works.

Looking forward, Mr Yeung will continue to inspire the Group with his fresh perspective and innovative outlook, embracing change when guarding the Group's longstanding corporate values. As he optimises the potential synergy along the Group's industry chain, he should keep getting ahead with carrying on Emperor Group's entrepreneurial spirit from 1942 to the future; 'From Time to Timeless'.